Archive for June, 2009

How Home Buyer Rebates Work

Saturday, June 27th, 2009

In today’s tight housing market, many buyers are looking for ways to stretch their dollars far enough to make that dream home a reality. One little-known strategy that’s gaining popularity with consumers is the home buyer rebate. At the same time, home buyer rebates have become a hot-button legal issue for the traditional real estate industry and the U.S. Justice Department’s Antitrust Division.

Home buyer rebates are loved by consumers, at least those who know about them, because they can make getting into a home more affordable. More and more so-called non-traditional real estate companies ¬– those offering alternatives to full-service, full-commission brokers – are offering home buyer rebates to share their paydays with buyers. At the same time, many traditional brokers around the nation are trying to block home buyer rebates because they threaten fat margins with price competition in the form of commission discounts.

Since buyers pay the lion’s share of closing costs in addition to down payments, many are interested in receiving home buyer rebates to ease the cash crunch of moving into a new home. This can be a real advantage for buyers who have a solid income and credit history, but little cash up front.

In this case, the term “rebate” is little confusing because home buyers are not getting a portion of their cash outlay back. The buyer representative (agent, broker or both) is rebating a portion of his or her commission back to the buyer.

The home buyer rebate process seems confusing to some buyers because it runs counter to the common belief that home buyers don’t pay real estate commissions. In fact, commission costs are passed on to buyers as part of the home’s sales price. Buyer-agents typically are paid half the standard 5-6 percent of sales price commission. That money doesn’t come from thin air…chances are that the sellers have factored commission into their price. When traditional listing agents tell sellers not to stress over commissions, because they can recover the costs through a higher sales price, someone is paying the freight.

So how do home buyer rebates work, and what’s in it for you?

- In traditional real estate transactions, buyer representatives and seller representatives typically share commissions of 5 to 6 percent. Selling brokers usually offer half this commission to a broker who brings them a buyer. As an incentive to drum up business, some brokers now offer to rebate a portion of their buyer-representative commission to home buyers. For example, suppose you buy a $400,000 home on which the seller pays a six percent commission. The buyer and seller representatives split the $24,000 commission evenly. In this case, a one percent home buyer rebate means that the buyer representative receives $12,000 from which they pocket $8,000 and “rebate” $4,000 back to the buyer.

- Home buyer rebates generally depend on the home’s sales price, total amount of commission and the commission split. Some home buyer rebates may be advertised as a percentage of the buyer-representatives commission. In the example above, the rebate is $4,000, or about 33 percent of the $12,000 buyer-side commission. Other companies offer fixed-amount home buyer rebates, such as $1,000 in cash or a $1,000 gift certificate.

Home buyer rebates: To ban or not to ban?

At the same time consumers are looking to home buyer rebates to help relieve the high cost of home buying, traditional real estate brokers are trying – and succeeding in some cases – to prevent their use. Broker lobbying groups around the nation, concerned about price competition and downward pressure on commissions, have successfully lobbied lawmakers in 10 states to make home buyer rebates illegal. Four more states limit home buyer rebates to credits at closing. Fortunately for Florida buyers enduring record-setting home prices, home buyer rebates remain legal in the Sunshine State.

Industry watchers recently have looked to the state of Kentucky to see where the home buyer rebate debate might lead. In March, the U.S. Department of Justice sued that state’s Real Estate Commission, alleging that its home buyer rebate ban violated antitrust laws. The DOJ investigation alleged that Kentucky’s home buyer rebate ban may cost consumers “several thousand dollars” extra for each real estate transaction. In July, home buyer rebate fans received a victory when the DOJ and the Kentucky Real Estate Commission reached an agreement permitting home buyer rebates in that state.

If you’re shopping for a home buyer rebate, get the facts:

Some points to keep in mind if you are a home buyer looking to take advantage of home buyer rebates:

- Shop around. Some home buyer rebate programs included other buyer services, such as contract preparation or review, or escrow services. Even in a sellers’ market, buyers have some leverage. After you have established the home buyer rebate amount, ask what else is in the package to help simplify your purchase and control transaction costs.

- Consider your tax picture. Getting a home buyer rebate in the form of funds applied to closing can be double-win because that money may go untaxed when applied to closing costs. If the home buyer rebate or a portion of the home buyer rebate is not available until after closing, it may need to be reported as taxable income. Of course, this isn’t an issue if you have plans for your home buyer rebate other than closing costs. Be sure to consult your tax advisor for this and other tax consequences of home buying.

- Home buyer rebates won’t be available on many homes, including sale-by-owner homes and some homes sold by discount brokers. That’s because in these cases, the traditional commission percentage and split – from which the home buyer rebate is derived – doesn’t apply. Some real estate companies don’t offer buyer-agent commissions, and owners selling their own homes probably are doing so to avoid commissions.

Finally, check to see if home buyer rebates are legal in your state. Money Magazine’s 2005 Real Estate Guide reported that home buyer rebates were banned in Alaska, New Jersey, Kansas, Oklahoma, Rhode Island, Louisiana, South Carolina, Mississippi, West Virginia and Missouri. Home buyer rebates were reported as restricted to credits at closing in Alabama, South Dakota, Oregon and Tennessee. If home buyer rebates aren’t available in your state, you might ask your buyer agent what incentives are available. After all, for being a smart buyer in today’s challenging real estate market, you deserve some type of reward.

For more iformation on how to receive a home buyer rebate from me in the Atlanta Area.
Go to http://AtlantaHomeSell.com

Or call Dennis Berdis at 404-395-7346

Home Rebate in Atlanta, GA

Thursday, June 25th, 2009

Why use Dennis Berdis: www.AtlantaHomeSell.com

A misconception people have when visiting New Home subdivisions and looking for a home rebate is that they will get a “better deal” without a buyer agent since the marketing fee would not be split. However, this could not be further from the truth. The home builders need buyer agents (Realtors®) to sell their new homes. Statistics show that a vast number of new homes are indeed sold through buyer agents. Therefore, if you could get a better deal without a buyer agent, the builders would alienate themselves from the buyer agents. Call one of the new home subdivisions and ask them if the price of the home is the same with or without a buyer agent. Aske them if they give a new home rebate. In addition, National Fair Housing laws dictate that real estate fees paid to Licensed Real Estate Brokers cannot affect the purchase price of your new home.

How can you utilize a buyer agent (Realtor®) at no cost? It’s simple. With any New Home transaction.

(1) The onsite agent(s) agree to split their builder paid commission (marketing fee) with your buyer agent Dennis Berdis (this is called a Realtor co-op split) or

(2) The builder pays your buyer agent (Dennis) from their separate advertising fund. This is a form of advertising to home builders, as it encourages Realtors to bring their buyers to the builders’ new home subdivisions.Note:This fee is retained by the onsite agent(s) or builder if you don’t have your own buyer agent (Realtor®). It (The 3% Commission) is dedicated and/or allocated for the Buyer’s Licensed Agent. Be savvy and don’t let it go unused. This is where my home rebate in Atlanta comes in.

Why should you select us as your New Home Buyer Agent?

1. You aren’t limited to Featured Home Builders

2. We are experienced New Home & New Construction specialists.

3. We will protect and promote YOUR best interests throughout the entire process.

4. The onsite agent(s) represents the builder’s best interest.

5. We give personal attention to you, the buyer.

6. We give you an extra 1.5% cash home rebate. That is 1.5% REGARDLESS OF WHAT YOUR SALES PRICE IS. ALL OTHER REALTOR HOME REBATE PROGRAMS GIVE LESS % of HOME REBATES FOR LOWER PRICED HOMES, WHICH MEANS LESS SERVICE AND ATTENTION TO YOU AND THEY ARE JUST IN IT TO MAKE A QUICK COMMISSION. I WORK IN PERSON WITH YOU! Saving you thousands. This is an extra cash back bonus that would be left on the closing table without a Realtor® like us.

You will not get a price reduction from a builder. You can Use the $$ home rebate for upgrades, closing costs, cash or check after closing, whatever you want…. Call me now about a home rebate or a new home rebate.

Dennis Berdis

Chapman Hall Realtors

404-395-7346 cell

770-234-6034 fax

berdis@comcast.net

www.AtlantaHomeSell.com

 

We have revolutionized the way home buyers purchase new and resale homes in Georgia and the U.S.  Savvy Residential and Commercial real estate buyers have taken advantage of our buyer agent service and cash rebate for years!  We are there for you to get the best price and best terms on your new or resale home.  Our services cost you nothing and get you everything! With NO Obligation to us.